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25 Nov 2024 10:01

OTT & Streaming

HBO Max to Launch on 27th May

Streamer Reveals Day One Slate of Max Originals and Unveils First Max Originals Trailers

Launch Day Premieres Include Anna Kendrick in LOVE LIFE, Documentary Feature ON THE RECORD, Unscripted Competition Series LEGENDARY, CRAFTOPIA, All-New LOONEY TUNES CARTOONS, and THE NOT TOO LATE SHOW WITH ELMO

Additional Max Originals to be Released at a Regular Cadence Through the Summer and Fall

WarnerMedia today announced that its highly anticipated streaming platform HBO Max will officially launch May 27th, 2020 and has unveiled its slate of premium Max Originals that will be available to viewers on DAY ONE. The slate includes the scripted comedy Love Life, starring Anna Kendrick; Sundance 2020 Official Selection feature documentary On the Record; underground ballroom dance competition series Legendary; Craftopia, hosted by YouTube sensation LaurDIY; the all-new Looney Tunes Cartoons, from Warner Bros. Animation; and Sesame Workshop’sThe Not Too Late Show with Elmo (full program details available below.) Starting May 27th, HBO Max will offer an impressive direct-to-consumer experience with 10,000 hours of premium content including the entire HBO service, together with beloved franchises, titles past and present from Warner Bros., the best of the best from around the world, and a monthly offering of new Max Originals which guarantee something for everyone in the house – from preschoolers to teens to grownups – with scripted and unscripted series, docs, animation for kids and adults, and movies.

“Our number one goal is having extraordinary content for everyone in the family, and the HBO Max programming mix we are so excited to unveil on May 27th will bear that out,” said Robert Greenblatt, Chairman of Warner Media Entertainment and Direct-To-Consumer. “Even in the midst of this unprecedented pandemic, the all-star teams behind every aspect of HBO Max will deliver a platform and a robust slate of content that is varied, of the highest quality, and second to none. I’m knocked out by the breadth and depth of our new offering, from the Max originals, our Warner Bros library and acquisition titles from around the world, and of course the entirety of HBO.”

“Consumers will quickly see that HBO Max is set apart by a foundation of loved brands built over decades but stitched together with a distinctive voice and product experience,” added Kevin Reilly, Chief Content Officer, HBO Max, President, TNT, TBS, and truTV. “Our team has meticulously selected a world class library catalogue and collaborated with top creators across all genres to offer a monthly cadence of original series and movies that we will program and promote for cultural impact.”

“It is thrilling to be approaching the launch of HBO Max so we can finally share the first wave of content our teams have been developing in partnership with a group of unparalleled creators,” said Sarah Aubrey, Head of Original Content, HBO Max. “The originals slate available at launch represents a diverse range of unique voices emblematic of the quality and scope of our programming still to come.”

After the initial launch, Max Originals will continue to premiere on the streamer at a regular cadence through summer and fall including The Flight Attendant, starring and executive produced by Kaley Cuoco, from Berlanti Productions and based on the novel by New York Times bestselling author Chris Bohjalian; the highly anticipated Friends unscripted cast reunion special; all-new original episodes of the critically acclaimed DC fan favorite Doom Patrol; the return of the critically beloved mystery comedy Search Party with a brand new season; the three-part documentary series Expecting Amy, an unfiltered and intimate view into comedian Amy Schumer’s life on tour creating a stand-up special during her difficult pregnancy; sci-fi series Raised by Wolves from director and executive producer Ridley Scott, the award-winning creator behind The Martian, Gladiator, and Blade Runner; the adult animated comedy Close Enough, from J.G. Quintel (creator of Cartoon Network’s Emmy-winning Regular Show), a hilarious look at the surreal life of a millennial family living with roommates; and Adventure Time: Distant Lands- BMO, the first of four breakout specials resurrecting Cartoon Network’s Emmy and Peabody award-winning franchise Adventure Time.

HBO Max will pull from WarnerMedia’s deep library of fan favorites including motion picture and TV series from Warner Bros.’ 100-year content collection, New Line, library titles from DC, CNN, TNT, TBS, truTV, Cartoon Network, Adult Swim, Crunchyroll, Rooster Teeth, Looney Tunes, a selection of classic films curated in partnership with TCM, and more. HBO Max will also offer an extensive selection of third-party acquired series and movie titles that stand out in the expanding marketplace.

Inspired by the legacy of HBO’s excellence, unparalleled quality, and innovative, award-winning storytelling, the new offering will be bundled with the HBO service including all of HBO’s premium originals such as Westworld, Big Little Lies, Game of Thrones, Sex and the City, Veep, The Wire, Curb Your Enthusiasm, Insecure, Succession,Watchmen, Barry, Euphoria, The Jinx, The Sopranos and more.

Highlights of the extensive WarnerMedia portfolio of programming and acquisitions that will be available on day one include the libraries of Friends; The Big Bang Theory; (new) Doctor Who; Rick and Morty; The Boondocks; The Bachelor; Sesame Street; The Fresh Prince of Bel-Air; CW shows such as Batwoman, Nancy Drew, and Katy Keene; the first season of DC’s Doom Patrol; The O.C.; Pretty Little Liars; the CNN catalogue of Anthony Bourdain: Parts Unknown; and much more. Soon after, the platform offering will continue to grow adding the libraries of South Park, Gossip Girl, The West Wing, and more within the first year of launch.

In addition to series, specials, and docs, HBO Max will feature a library of more than 2,000 feature films within the first year. Audiences will be able to watch 700 blockbuster films via the HBO service, including Crazy Rich Asians, A Star is Born, Aquaman, and Joker, as well as films acquired specifically for HBO Max via Warner Bros., the Criterion Collection, and the acclaimed Studio Ghibli. Streaming for the first time ever in the U.S., 20 films from Japan’s legendary Studio Ghibli animation house will be available on HBO Max at launch, including Academy Award® winner Spirited Away and Academy Award nominees Howl’s Moving Castle and The Tale of the Princess Kaguya, as well as fan favorites My Neighbor Totoro, Princess Mononoke, Ponyo, and Kiki’s Delivery Service. Fans of all ages will be able to enjoy these wonder-filled films any time they want.

In addition to the premium acquired content on the platform, the WarnerMedia portfolio gives HBO Max the opportunity to curate from 100 years of the most iconic films ever made, as well as access to a library of new theatrical hits. Available films will include Casablanca, The Wizard of Oz, The Matrix, The Goonies, When Harry Met Sally, The Lord of the Rings, Citizen Kane, Gremlins, and the Lego movies, along with every DC film from the last decade, including Wonder Woman, Justice League, and every Batman and Superman movie from the last 40 years.

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