Well-known anchor and Senior Journalist Rubika Liyaquat who was associated with ABP news for over 5 years is joining Bharat 24 as Vice President.
Rubika needs no introduction, she is one of the most sort after faces of Indian media industry. She is well-known for her excellent journalism skills, confidence, and her eye for precision.
Being on top of her career, Rubika decided to join Bharat 24, as it is the fastest growing national Hindi news channel in the country. Channel’s growth plans are extremely robust looking at the upcoming general elections and other state elections.
Since its inception on 15th Aug 22, Bharat24 has focussed on becoming a ‘truly’ national channel with its underlying theme of ‘Jahan Tak Bharat, Wahan Tak Bharat24’. Today the channel is breaking over 1000 news stories every day and highlighting significant news stories from all states. The channel has received phenomenal response from viewers and advertisers alike while getting over 150 advertisers on board in the initial 150 days of the launch.
Rubika, with her many years of experience and expertise will not only add value but also make the channel content far more competitive during the most crucial time of the Indian democracy. An anchor and journalist of par excellence that made her a household name.
Channel is about to complete a year in August 2023, and with the run up to the upcoming elections, Bharat 24 is building a strong team of experienced professionals starting with Rubika.
Hailing from Udaipur, Liyaquat completed her graduation from Mumbai University, she also holds a degree in Mass Communication. She started her career in 2007 and has worked with media giants like News 24, Aaj Tak, Zee News, and Live India TV. Known for her popular shows, Taal Thok Ke and Master Stroke.
She believes that, “embracing the struggles and being resilient is the key to conquer the perilous paths.” She opines that, “One must be authentic while reporting a news. When you are real and sincere, your viewers respect you and that gives you the credibility. Being strong about your convictions, working with complete sincerity and being truthful are the main ingredients to be a successful journalist.”
Her Instagram account reads: Tv Journalist. Heart belongs to Udaipur, Rajasthan. Soul to India. Life to humanity.
Just be strong about your convictions and do your work with sincerity. If you are an aspiring journalist, you must always be truth-ful. You have to be straightforward and have passion for your work.”