India’s leading private radio and entertainment network, Red FM, was thrilled to announce that its thoughtful campaign “Class Lagegi” has been awarded the Excellence in Social Impact Award – Corporate at the prestigious Healthcare CSR Change Makers Awards 2024.
The award was presented by Harsh Malhotra, Union Minister of State in the Ministry of Corporate Affairs and the Ministry of Road Transport and Highways, during a grand event at the India Habitat Centre, New Delhi on the 5th of September 2024.
“Class Lagegi” was a groundbreaking initiative aimed at addressing the mental health challenges faced by students during their examination period. Recognizing this pressing issue, Red FM partnered with the Mental Health Foundation India, a subsidiary of AIIMS, to launch a campaign focused on promoting mental well-being among schoolchildren.
The campaign brought impactful mental health workshops to exam-bound schools across Delhi NCR, offering parents and guardians practical advice on how to support their children during this stressful period. Experts from the foundation led insightful sessions on managing academic pressure, recognizing signs of stress and anxiety, and creating a nurturing environment at home.
Speaking on the win, Nisha Narayanan, Director & COO, of RED FM, and Magic FM, said, “We are truly humbled to receive this recognition for our campaign, Class Lagegi. As a leading voice in the media landscape, we recognize the immense power and responsibility we hold in shaping conversations that matter. This campaign was about driving a revolution in how we, as a society, perceive success and failure. At Red FM, we believe it’s our mission to champion socially relevant causes, translating them into relatable, impactful narratives for our listeners. Through Class Lagegi, we aimed to spark a much-needed dialogue, becoming a platform for empathy and change. Our hope is that this message resonates far beyond the campaign, creating a lasting shift in mindset, making students feel supported on every step of their journey.”