Dentsu India has appointed Santosh Mishra as Managing Partner – Client Management, strengthening its senior client leadership as the network advances its transformation journey and its ambition to deliver more integrated solutions for clients.
Santosh will report to Ajay Gupte, Chief Operating Officer, South Asia, dentsu, and partner closely with him on dentsu’s key client relationships across the network. In his new role, he will bring together teams and expertise across dentsu to strengthen client leadership and help clients navigate their most critical business challenges through connected solutions. He will connect expertise across media, creativity, data and technology to address increasingly complex client needs, while bringing dentsu’s Marketing, Technology and Consulting capabilities together to deliver meaningful and measurable business impact.
The appointment reflects dentsu’s vision of Innovating to Impact and its belief in the power of integration to create greater value for clients. Santosh will play an important role in bringing this philosophy to life by strengthening client partnerships and connecting dentsu’s capabilities around the opportunities and challenges that matter most to its clients.
Santosh brings over 18+ years of experience across digital media, marketing and client leadership. He joins dentsu from Wavemaker, where he most recently served as Managing Partner – Digital, and has previously held senior roles at iProspect . His experience spans digital strategy, media planning, client solutions and emerging media, giving him a strong understanding of how technology, data, media and consumer behaviour are reshaping the marketing landscape. His experience leading complex client mandates will further strengthen dentsu’s ability to bring the right expertise and perspectives together for its clients.
Ajay Gupte, Chief Operating Officer, South Asia, dentsu said, “The conversations we are having with clients are changing. Increasingly, the starting point is the business problem, not the discipline that will solve it. That calls for a different kind of client leadership, one that can understand the context, challenge the brief and bring the right expertise together. Santosh brings deep experience across digital, media and client leadership, with the judgement to lead these conversations effectively. His appointment will strengthen how we engage with our key clients and bring the breadth of dentsu’s capabilities to the challenges they are solving. I am delighted to welcome him to dentsu and look forward to partnering with him.”
Santosh Mishra added, “Rejoining dentsu is an exciting milestone. Having partnered closely with Ajay in the past, I know firsthand the clarity and ambition he brings to leadership. I am excited to bring fresh perspectives from my recent journey to help elevate our client solutions and accelerate growth across the network.”