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30 Sep 2024 17:43

Experiential Marketing

Experience Musical Intoxication at Khumaar

The media, marketing and advertising fraternity is all set for a lively musical night today.Khumaar will have some talented professionals performing old melodies in front of some legends.

KHUMAAR is a personal initiative of Bipin R Pandit, Chief Operating Officer, The Advertising Club. It has been organized since the last nine years with great amount of success. The title for the first year was Shame-e-Ghazal which was an exclusive Ghazal programme by the great Ghulam Abbas Khan, son in law of Padma Bhushan Ghulam Mustafa Khan. Since the second year the programme had unforgettable popular Hindi musical hits of yesteryears hence the title Khumaar as the audience experience intoxication through top quality music.

Khumaar has gained in popularity with every passing year and is held for the past 10 years in top auditoriums of Mumbai. Today it is a group of 18 artists (4 to 5 male singers, 2 female singers, 10 musicians, 1 Compere and mimicry artist and a sound recordist).  As Khumaar grew in popularity most of the known faces from the Advertising, Media & Marketing Industry started attending the shows.

Some names who have graced the Khumaar show regularly are Shashi Sinha, Pratap Bose, Bhaskar Das, Prasoon Joshi, M. G. Parameswaran, Nagesh Alai, Ajay Kakar, Ajay Chandwani, Ramesh Narayan, Bharat Dabholkar, Pradeep Guha, Sunil Lulla, Avinash Kaul, Pranesh Misra etc.

Some top class artists who have sung for the Banner are Ghulam Abbas Khan, Pandit Suresh Wadkar, Roop Kumar Rathod etc.  Khumaar was also graced by the presence of legendary Pyarelalji of Laxmikant Pyarelal fame.

KHUMAAR has been conducted at all major metros and in all interiors of Maharashtra.The uniqueness of the show lies in proper segmentation i.e. Solo, Duets,Classical, Quwwalis, Hits of unsung heros.

“All the artistes are top-notch professionals who do stage shows for a living and also work with top music directors of the film industry,” said Pandit adding, “The objective is to have a musical night for the  industry and bring the media, marketing and advertising fraternity together to have a fun filled event.” Music is like a soothing lotion it knows no agendas, politics and exchanges. It takes  everyone close to God.

Khumaar is happening on Saturday, 26th september, 2015 at the Maniksabhagrha Auditorium of I.E.S, Opp.Lilavati Hospital and close to Rangsharda, Mumbai at 6.30pm.The show is webcast live on website www.bipinpandit.com.

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