04 Jul 2026 18:11
Mobile & Digital
March 29, 2016 by MediAvataar's News Desk | Leave a Comment
It’s better to stick with one approach to monetise digital content, rather than spread yourself too thin and confuse the...
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March 28, 2016 by MediAvataar's News Desk | Leave a Comment
With the convenience and personalized benefits offered by on-demand program viewing, it’s no surprise that VOD is fast becoming a...
March 25, 2016 by MediAvataar's News Desk | Leave a Comment
Consumers are becoming increasingly dissatisfied with automated recommendation services, and are coming to expect personalisation with a human touch. ZenithOptimedia...
Advertising & Marketing
March 25, 2016 by Editor | Leave a Comment
Scatter: The evolution of content marketing: It existed in the pre digital days, did it not? And has the digital...
March 23, 2016 by MediAvataar's News Desk | Leave a Comment
One of the big, perennial discussions in marketing is whether attitudinal brand strength matters or whether it is simply an...
Mindshare, the global media agency network that is part of WPP, has been named the Agency Network of the Year...
