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26 Nov 2024 12:29

Advertising & Marketing

SHEROES Expands Leadership Team

Onboards Deepti Beri, Ankoor Dasguupta, Vikrama Dhiman and Merril Diniz

SHEROES, the women’s network has expanded its leadership team as the company hits a high growth trajectory. Close on the heels of its successfully concluded multi-city flagship series, the SHEROES Summit, SHEROES, the largest network for women, gears up for its next leap as the definitive high trust, growth space for women on the internet.

Joining the team are industry veterans – Deepti Beri, Vikrama Dhiman, Ankoor Dasguupta and Merril Diniz.

Deepti Beri joins SHEROES as Chief Commercial Officer to lead commercial strategy, customer relationships and finance. Deepti also doubles up as company’s CFO.A hands-on professional, Deepti brings with her a stellar understanding of finance, fund raising, commercial strategy and commercial partnerships in technology led environment. With over 18 years of experience in IT/ ITES, media and consumer businesses, Deepti has worked with leading brands like Exlservices, Apollo Hospitals Group, Tangerine Digital and American Swan.

In her previous role, she served as Chief Financial Officer and Head of Channel Partnerships at American Swan. Deepti outlines her vision, “We at SHEROES wish to associate with progressive organisations bringing in educational, employment and entrepreneurial opportunities for women. Businesses and institutions creating new formats on women’s inclusion will be our long-term partners.”

Previously an advisor to the company, Vikrama Dhiman, joins the team to scale product and growth as Head – Products and Growth.Vikrama brings with him 10+ years of product management, data science and leadership experience from MakeMyTrip, Hike, myAirtel, Zeta and WizIQ.His vast experience as a premier Agile Consultant will also see him contribute to strengthening the #SHEROES cultural advantage. A voracious reader and a speaker on Product Management and Lean Startups, Vikrama has a long-standing relationship with SHEROES. “Having known Sairee for years, and hanging around as a friend and supporter of SHEROES, this feels like coming home. SHEROES is a purpose driven tech-startup and resonates deeply with my values of a world with empathy and opportunities,” shares Vikrama.

Ankoor Dasguupta, joined as Vice President – Brands & Events, bringing with him a pedigree of 17 years across the full spectrum of brand solutions across print, digital, mobile and event productions. Having worked with brands like GENPACT, The Times of India, India Today, Yahoo! India, Quasar Media, Networkplay Media, Platformplay Media and Opera Mediaworks, Ankoor will help strengthen SHEROES Brand Solutions. Previously, Ankoor headed content and special projects at Comexposium India, the Indian arm of the French company. A core pilot team member for international event projects like TechCrunch, ad:tech, iMedia Summits, Modern Marketing Summit, Ankoor was an integral part of the pilot that launched ‘The Next Big Thing’ in association with Nestlé India in 2017.

“The mission that SHEROES is driving, pivoting each day, in a fast-paced environment is what enticed me to join the high energy SHEROES team. I strongly believe in the mission along with two things – ‘what we do’ and ‘why we do’. SHEROES products create high value, and with a cohesive team enveloping product, technology, mentors, counsellors, design, content, digital and our own set of events, I am sure this is going to be an exhilarating journey,” says Ankoor.

Joining this team, Merril Diniz, former Executive Editor at Careers360, leads the Content and Communications at SHEROES, bringing her experience of digital media, content strategy, brand campaigns, and communications to the table. Having started her career at Zee Interactive, she has worked with brands like Network18, Rediff.com, BC Webwise and Youth Ki Awaaz, wearing multiple hats. “I have followed SHEROES since inception. It is a brand that carries deep trust and faith among women in India. As the narrative expands to include a cross-section of women across class lines, I am excited to be a part of SHEROES’ growth story,” shares Merril.

Starting out as a career destination for women, SHEROES has developed into a multi-modal, multi-channel network for women with over 3 million members who benefit from its stack of communities,champions, content, conversations and companies.

Founder and CEO of SHEROES, Sairee Chahal says, “SHEROES is a unique proposition that can impact women and their journey very positively. As a platform, we are just getting started and will be a 100 million women network in the next 60 months or so. A strong high empathy team, generating high business value is crafting the SHEROES story. Building deep commitment to technology, consumer centricity and market focus will create an unparalleled story for consumer internet. We are making early investments into machine learning, artificial intelligence, sentiment analysis and fintech to build this platform as a global product out of India.”

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