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29 Nov 2024 17:22

Experiential Marketing

MeraEvents appoints Two High-Profile Honchos

MeraEvents, a 360-degree end-to-end event listing, promotion and ticketing technology platform, with its corporate headquarters in Hyderabad, has added to its talent pool two top honchos with successful careers and academic backgrounds.

While Harmeet Gulati, who will be based out of Gurgaon, will steer the company to next level of excellence as the Chief Operating Officer, Ramana Reddy will be driving the growth as Head of Corporate Finance & Investments.

MeraEvents has been growing at over 300% YoY in a very dedicated space of events in India and has aspirations to lead this growth sector according to Chennapa Naidu Darapaneni, Co-founder and CEO of MeraEvents. Giving details of the new talent acquisition by MeraEvents, Naidu says that the new talent would bring to table a greater value addition to take the company to the next level with high growth rate and enhanced business visibility.

Explaining the reason for the move to acquire top talent from global corporates, Naidu says “what got us here will not take us where we want to”. The new talent will surely help the company optimise the processes and operations and get right investments for its expansion plans.

Welcoming the two honchos on board, Naidu observes that their proven track record will help the company ride the next big wave of success. He said that the company expects to dish out more exciting information in the near future.

Having a post-graduation in Finance from NIBM, Harmeet Gulati specialises in operational transformation, customer experience and strategic turnarounds. During his management consulting stint, he led assignments across geographies including North America, Middle East, Bahrain, Philippines, Bangladesh and Bhutan, apart from India. He was associated with ECS, PwC and in his last role, he was serving as a Director in the Strategy and Operations practice of KPMG India.

Ramana Reddy, an Engineer from Madras University and MBA from Symbiosis, was already part of the raising of investments for MeraEvents. Ramana, who was also with ECS, PwC & KPMG, is a core strategist with hands-on global exposure across India, UAE, Oman, Denmark, Belgium, Spain and Romania.

“MeraEvents is at a point of inflection in its growth trajectory and I am happy to be part of this growth phase. Apart from leading the northern footprint for MeraEvents, my immediate focus would be to enhance the efficiency and efficacy of its back-office operations and implement a world class customer service function. I will also help implement HR best practices to make MeraEvents as one of the great places to work for,” says Harmeet.

Ramana points out, “MeraEvents now has a strategy to become the leader in events ticketing space and we will prove that growth can happen sustainably.”

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