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24 Nov 2024 08:19

Mobile & Digital

Debarshi Chakravorti joins Motivator as National Head, Digital Communication and Planning

Debarshi Chakravorti joins Motivator from Reprise Media where he held the role of ”Director of Strategy Planning”.

With over 12 years of experience, Debarshi has been associated with many award wining projects for Coca Cola and Microsoft. He also enjoys industry recognition on the back of Youth Marketing Award – Goa Fest ‘11, Best B2B Social Media Strategy Award – India Digital Media Awards ‘13, LinkedIn APAC Awards ‘14 for Integrated Social Media Strategy.

Debarshi will be based out of Gurgaon and will report into V.Narayanan, Chief Growth Officer. On his appointment, V.Narayanan says “We are thrilled to welcome Deb. Motivator’s digital centricity has helped in building successful partnerships within WPP and outside breaking new grounds in marketing in a digital world. Deb harbours the Motivators essential expertise to drive Frugal Interventions that affect Clients business and effect social change.”

Debarshi said, “My formative years in advertising and my prolonged stint at my last digital media agency has helped me develop strong fundamentals around communications and digital. With the progression of media, there is a need to shift from delivering campaign centric solutions to business centric solutions for clients and partners. Motivator’s comprehensive vision for the future to provide business centric solutions, keeping digital at the center, seemed an interesting proposition and was right up my alley.“

Debarshi is a Commerce Graduate and has further done a Post Graduate in Marketing. Beyond work, He is an avid reader of detective and ghost stories and kind of a travel freak.

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