The channel topped the chart with a relative share of 13%, rising from No. 4 in the previous week.
In Week 49 of BARC India data consisting of the rolling average of weeks 46-49, Aaj Tak was the most-watched Hindi news channel,garnering 77,585 Gross AMA’000 and claiming a significant 13% market share (BARC | HSM | Wk49’23 | 24 Hrs | 4 Wk rolled data).
During Week 49, specifically on December 3 2023 during the counting day for elections held in the four states of Madhya Pradesh, Rajasthan,Telangana,and Chhattisgarh, Aaj Tak kept its lead during the crucial time period of 0700-1200 hrs.
According to the 4-week rolled data from BARC during this period, Aaj Tak secured a 16.2% share and garnered 5466 Gross AMA’000. (BARC | HSM | 3rd Dec’23 | 0700-1200 hrs | 4WK Rolled Data).
