Hindustan Times’ Crickit, the cricket platform from HT Media, has emerged as India’s fastest growing cricket platform this T20 season reaching 56 million (Google Analytics, 22 March – 26 May 2024) game enthusiasts, capturing a massive 53%* share of searchengine results, leading by a massive margin with Cricbuzz and Crickinfo. Crickit is a one-stop destination for cricket fans, offering Real-Time Cricket News, Live Scores, Ball-by-Ball Commentary, In-depth Cricket Analysis and Statistics, Match Schedules and Point Tables, Cricket Quizes, Polls, and more. (*Source: Search results data during Cricket Season (March-May 2024), Similarweb)
Crickit is designed to keep user engagement at the center stage of the cricket experience. The platform distinguishes itself by placing interaction among fans at the forefront of the cricket experience with its two core strengths: User engagement and extensive coverage. From live updates to in-depth analysis, Crickit ensures fans stay connected to every aspect of the game. Fans will also get high engagement opportunities with cricket like never before with interactive quizzes, polls, and more, keeping them immersed in the action.
Crickit also stands out with its unique Predictor tool, enabling fans to predict match outcomes and engage more deeply with the game. Additionally, the platform offers comprehensive fantasy-related content, including in-depth venue and pitch analyses, player statistics and performances, match predictions, and Fantasy XI team suggestions, catering to the growing community of fantasy cricket players. These features provide brands with an exceptional opportunity to reach an engaged and interactive audience.
Crickit also offers brands a unique opportunity to reach cricket fans and tell their brand story. With a focus on delivering comprehensive cricket content and engaging experiences, Crickit allows companies to reach cricket enthusiasts for their marketing campaigns.
To further enhance the cricket connect with the audience, Crickit has launched a quirky ad film that perfectly captures the platform’s essence as a one-stop destination for all things cricket.
Watch the Crickit ad film here: