NDTV Alive has announced the appointment of Rashid Khan as its new Director Operations, as the company continues to expand its footprint across the media and experiential entertainment landscape.
With 20+yrs. of experience in Sales , Business Development , Strategic Alliances ,Branding , Marketing , Sports & Entertainment Management , Movie Production & Operations, Rashid hold’s a distinction of working with more than 500 companies in the sports and entertainment world , premium leagues such as IPL, ISL, Kabaddi along with FMCG companies like Luxottica, Hindustan Coca Cola Beverages and Cafe Coffee Day.
As the CEO of Significant Sports, Rashid played a pivotal role in creating innovative formats such as the T10 Super Tennis-Cricket League, the Bihar Cricket League, and the acclaimed Kumite 1 League that featured global boxing legend Mike Tyson. He was also instrumental in launching India’s first live dance reality format, I AM DANCE — a breakthrough in integrating live performance with digital engagement.