18 Mar 2026 09:48
Advertising & Marketing
March 23, 2016 by MediAvataar's News Desk | Leave a Comment
One of the big, perennial discussions in marketing is whether attitudinal brand strength matters or whether it is simply an...
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Mindshare, the global media agency network that is part of WPP, has been named the Agency Network of the Year...
March 22, 2016 by MediAvataar's News Desk | Leave a Comment
The new Creo Mark 1 is blown up, peeled off and launched by BBH India. The film conceptualized and executed...
Few categories are as competitive in the Indian marketplace as fast moving consumer goods (FMCG). The sector is expected to...
March 22, 2016 by Editor | Leave a Comment
The global ad market is on course for 4.6% growth this year, up from 3.9% growth last year, according to...
The holy grail of marketing—a universal predictor of customer behaviour—may be closer than ever, thanks to recent advances in the...