24 Jul 2026 11:04
Advertising & Marketing
March 22, 2016 by Editor | Leave a Comment
The global ad market is on course for 4.6% growth this year, up from 3.9% growth last year, according to...
Read more »
March 22, 2016 by MediAvataar's News Desk | Leave a Comment
The holy grail of marketing—a universal predictor of customer behaviour—may be closer than ever, thanks to recent advances in the...
“How well do you know your friends and family,” asks McDonald’s in its new campaign for Maharaja Mac – The...
As it gears up for the consumer launch of its advertising led VOD platform VOOT, Viacom18 has appointed Mullen Lintas,...
March 16, 2016 by MediAvataar's News Desk | Leave a Comment
Of the 23 brands, 11 Indian brands are present, making the three Indian majors – Micromax (All-India Rank 25), Lava...
March 15, 2016 by MediAvataar's News Desk | Leave a Comment
Nielsen has announced that it has completed its acquisition of Informate Mobile Intelligence, a leading provider of mobile usage measurement...
