‘Disingenuous’. That’s how most tech conversations look today – a whirl of gleaming showcases and thin cliches, stories polished to perfection in glossy studios yet strangely hollow. A mechanical symmetry without purpose, without reason, without heart.
In a world where technology now touches every heartbeat and every habit, that approach no longer works. It is outdated. Eminently forgettable.
The new NDTV, crafted for a new India, thus imagined an ‘unforgettable’ tech narrative.
And a new storyteller to unravel tech’s many turns, making them into unforgettable experiences.
That storyteller is Aayush Ailawadi, who joins NDTV as Editor, Tech and AI
Aayush’s journey mirrors the very world he chronicles —restless and unwilling to be defined by one discipline, yet unrelenting, unyielding, and incredibly credible.
With a tech background, trained in intellectual property law and cyber security, he chose to decode systems, structures, and the fine print of innovation with great agility and purpose. He stepped into the world of content with the precision of a legal mind and the curiosity of a creator, building a career that refused to tread the beaten path. ‘Iconoclasts don’t’, he insists.
There is a substantial body of work to endorse that claim. At the India Today Group, he created Tech Today — one of the first multimedia platforms in India to treat technology not as a weekly segment but as a cultural lens, weaving AI, automotive, gadgets, policy, design, and innovation into stories that spoke to everyday life.
At Fortune India, he worked on building a comprehensive multimedia content library and setting up a social-first product, merging social, digital, and print formats that were both concise and comprehensive.
His storytelling has found audiences far beyond India’s borders, reaching Netflix, Disney+, Instagram, and YouTube, making sure the country’s innovation stories were seen, heard and celebrated across continents.
And then other projects defined his edge. Among them, ‘Bad Boy Billionaires’ — a look at ambition, audacity and disruption that shaped not just markets but national imagination. That instinct to probe deeper, to peel back layers unapologetically, is part of what he brings to NDTV’s technology coverage.
Along the way, Aayush has also sat across from some of the boldest minds of our time — Tim Cook, Sir James Dyson, Carl Pei — not to simply ask about products, but to explore the making of extraordinary tech minds.
With Aayush’s induction, NDTV is mounting a wider canvas of technology reporting, in a multiverse of TV, social and digital, while leveraging his well-entrenched harmony with the creator ecosystem.
‘Aayush brings a rare ability to make technology and AI stories insightful and engaging,” said Rahul Kanwal, CEO & Editor‑in‑Chief, NDTV. ‘His experience will strengthen the way NDTV brings complex tech narratives to life. We look forward to the fresh perspectives he will bring to our audiences.’
Audiences can expect stories that stretch well beyond launches and spec sheets. NDTV will follow AI, connected ecosystems, health tech and wearables, mobility and emerging tech not as distant concepts, but as forces that shape our jobs, our cities, and our futures. It delves deep into technologies inside sport, art, entertainment and education – the hidden algorithms behind a winning goal, the data science fuelling an OTT blockbuster, the immersive tools that are reshaping classrooms.
“Storytelling in tech isn’t just about a piece of glass in a smartphone or the scripted hype of a new launch. It’s about people and the boundless possibilities technology unlocks,” said Aayush Ailawadi. “From AI to cutting-edge innovations, our focus will be on 360-degree coverage that’s insightful, credible and truly relevant to everyone’s lives.
Tech’s glorious march has only begun, and it now has a new storyteller. Just as a new NDTV begins to tell the story of a new India.