Industry experts, academic institutions and global platforms take lead at 13 masterclasses across 2 days
As marketing, media and advertising continue to transform through the rapid influence of AI, evolving consumer behaviour, creator-led ecosystems and emerging storytelling formats, Goafest 2026 is set to present 13 distinct Masterclasses that urges attendees to redefine creativity, rethink strategy and reimagine the future of the industry.
Each masterclass is led by some of the industry’s most respected voices and in partnership with academic institutions, industry bodies and leading tech platforms. The Masterclasses are designed to promote practical, real-world learning; bridging the gap between inspiration and implementation.
Reputed professors & industry leaders from institutions and organisations, including the LIONS WARC, Mudra Institute of Communications Ahmedabad (MICA), Asian Federation of Advertising Associations (AFAA), Market Research Society of India (MRSI), Whistling Woods International have lent support to power learning. Additionally, platforms such as LinkedIn , Spotify Advertising, Google, JioHotstar, and PrsmX by Mobavenue, as well as service partners like MediaKart, White Rivers Media will present masterclasses to empower the industry to leverage technology like never before.
The Masterclasses will cover a wide spectrum of themes shaping the future of marketing, media, advertising and entertainment. From AI-driven filmmaking and creator-led communities to consumer psychology, platform storytelling, social culture, audio-first creativity and omnichannel brand building, each masterclass is designed to offer delegates direct access to industry practitioners and thought leaders through focused, high-value interactions that bridge the gap between inspiration and implementation.
Through these Masterclasses, Goafest 2026 continues to strengthen its position as a platform for continuous learning, cross-industry collaboration and meaningful conversations around the future of the business. By bringing together academia, platforms, strategists, creators, storytellers and technologists under one roof, South Asia’s leading media, marketing and advertising festival aims to create an environment where delegates can learn, adapt and prepare for the industry’s next phase of growth.
Registrations for masterclasses are mandatory via https://goafestreg.tecogis.