ZEEL has elevated Jit Sengupta to the position of Vice President – Central Marketing & Creative Services. Sengupta confirmed the corporate advancement through an official update on LinkedIn.
Marketing veteran,Jit takes charge of movie, youth, live events and sports brands
Sengupta shared the news on LinkedIn, describing the move as a new chapter in his journey with the broadcaster
In his new role, he will lead marketing for the Hindi Movie Cluster, Marathi Movie Cluster, Bhojpuri, Youth Cluster, Zee Live and Unite8 Sports cluster of channels. Sengupta previously served as Vice President – Marketing for ZEE Biskope and ZEE Bangla Cinema and brings over a decade of experience across media, brand management and marketing leadership.
Sengupta joined ZEEL in 2019 and has since played a important role in building and scaling several of the network’s brands across regional and national markets.
Sengupta joined ZEEL in 2019 and has since played a central role in building and scaling several of the network’s brands across regional and national markets. His career spans more than a decade across media, publishing and financial services.
MediaAvataar India wishes him the very best of luck for his new role