India is represented with three leading creatives on the jury of top creatives and marketers from throughout APAC for the 2026 ONE Asia Creative Awards, part of The One Club for Creativity.
Confirmed judges include Sonal Chhajerh, National Creative Director at Leo Mumbai; Ashwini Deshpande, Co-founder, Director at Elephant Design, Pune; and Ashish Khazanchi, Managing Partner at Enormous Brands, Mumbai.
Along with having many of the region’s most recognized senior-level leaders, the ONE Asia jury also includes unique perspectives of brand marketers, directors, and the next generation of creative talent in the region.
The complete list of 2026 ONE Asia judges can be viewed here.
Entries to this year’s competition can be submitted now, with fees increasing after each deadline. The regular deadline July 17, 2026, extended deadline August 28, 2026, and final deadline September 18, 2026.
A hallmark of ONE Asia is its commitment to deep engagement with the creative community by holding judging in a different APAC country each year. After successful past editions in Seoul, Manila, and Shanghai, this year the awards head to Kuala Lumpur, Malaysia.
Judging will take place October 17-19, 2026 at The Majestic in Kuala Lumpur, with production company DirectorsThinkTank serving as this year’s exclusive judging sponsor. A student masterclass with Level Up is scheduled for October 20.
Finalists will be revealed in the fall, with winners announced in November 2026. ONE Asia winners have their points recognized in the annual Campaign Brief Asia Rankings, as well as in the ONE Asia Creative Rankings and The One Club’s Global Creative Rankings.
New for ONE Asia 2026
Three new disciplines join the awards this year, alongside an expanded AI category.
Creator Content is a new discipline recognising the growing influence of creators and creator-led platforms in brand storytelling.
The Luxury, Fashion and Lifestyle discipline will recognise the unique creative approaches of luxury, fashion, and lifestyle brands, celebrating work that builds brand culture through storytelling, design, experiences, collaborations, and community engagement.
Production & Craft is a newly consolidated discipline, bringing together the former Moving Image and Sound Craft and OOH, Print and Digital Craft categories.
Creative Use of Artificial Intelligence has been expanded and refined to better reflect how AI is transforming creative work.
“Where Taste Matters” campaign
As part of this year’s partnership with Malaysia, this year’s call for entries was created by Muma Malaysia Petaling Jaya.
Entitled “Where Taste Matters”, the campaign makes the case that in a world flooded with generated content, taste — the kind that comes from instinct, experience, and genuine human judgment — is the only thing left that separates the memorable from the forgettable.
“This year’s jury brings together senior leaders behind some of the region’s most recognized work, brand marketers who know the impact of every decision, and a new generation with fresh perspectives,” said Tay Guan Hin, APAC Regional Director, The One Club for Creativity. “They all come from a range of agencies, brands, countries, and cultures, and all are held to the same high standard of Taste.”
For more information and to enter, please visit ONE Asia Creative Awards.
The One Club for Creativity – home of The One Show, ADC Annual Awards, Art Directors Club of Europe (ADCE) awards, ONE Asia Creative Awards, Type Directors Club TDC competition and scholarships, ADC Young Guns, Young Ones Student Awards, Next Creative Leaders, ONE School, ONE Creator Lab, Where Are All The Black People conference and career fair, Portfolio Night, Creative Week, and more – is the world’s foremost non-profit organization whose mission is to support and celebrate the success of the global creative community. Revenue generated from entries to its global awards shows goes back into the industry to fund programs that support industry access, creative education, professional development, and enhancement of creative careers around the world.