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22 Nov 2024 17:02

Advertising & Marketing

O&M Asia Pacific Unveils its Cannes 2015 Creative Line-Up

Ogilvy & Mather Group Asia Pacific is home to some of the most talented and best creative minds in the business.

These creative leaders have been the inspiration and driving forces behind some of the most memorable campaigns the industry has seen in recent times.

As well as having vast experience and deep expertise, they are relentlessly pushing the boundaries and redefining excellence in the industry. This is an approach that ensures that Ogilvy continues to do what it does best – deliver results for clients, attract plaudits and win the most high-profile awards on offer. And 2015 has been no different.

At Cannes 2015, the Chief Creative Officers from many of our major markets in Asia Pacific will be present.

Throughout the event, they will be available to share their views and insights on the latest developments and future trends in the marketing and communications sector.

Eugene Cheong / Chief Creative Officer, Ogilvy & Mather Asia Pacific & Singapore

A true trailblazer in his field, Eugene is regarded as one of the creative pioneers behind the so-called ‘Asian Creative Revolution’ in the 1980s which changed the face of the advertising and marketing industry across the region.

An Ogilvy veteran of over 20 years, Eugene has worked in offices in London, Los Angeles and across Asia. Under Eugene’s leadership, Ogilvy Asia Pacific continues to climb the regional and global creative rankings, with the agency was crowned Creative Network of the Year in 2009 and 2014 by Campaign Brief Asia. During this period, he has also been named Creative Director of Year in recognition of his reputation as an creative leader.

As well as being a regular keynote industry speaker and published author, Eugene has extensive experience as a member of judging panels at various international industry awards.

Graham Fink / Chief Creative Officer, Ogilvy & Mather China *Cannes 2015 Judge: Titanium and Integrated Category / limited availability

Graham is one of the most respected and awarded creative minds in the business. With over 20 years’ experience, he has been behind some of the advertising world’s most iconic campaigns for a wide range of global brands.

Now based in Shanghai, he leads over 300 budding creatives across more than 20 offices for Ogilvy China. He believes in a single-minded approach to creativity and lives by his favourite David Ogilvy quote: “search all the parks in all the cities in the world and you won’t find a statue of a committee”.

As well as creating his own conceptual production company and founding a creative art school in the UK, Graham is a keen photographer with a number of his exhibitions gaining worldwide critical acclaim.

Reed Collins / Chief Creative Officer, Ogilvy & Mather Hong Kong

A multi-award winning creative talent, Reed is responsible for ensuring that as a leading agency, Ogilvy Hong Kong always has a strong creative point of view and focus. To achieve this goal, he ensures everyone collaborates effectively to produce cutting-edge work based on compelling ideas, drawing upon the rich and diverse expertise from across the different disciplines of the business.

He has a wealth of creative experience having worked across five continents. During his career, Reed’s distinctive approach has earned him a haul of team and individual awards, and seen him recruited to sit on the judging panels of some of the industry’s most prestigious shows.

Ajab Samrai / Chief Creative Officer, Ogilvy & Mather Japan

As one of the most awarded Creative Directors in the business, Ajab has earned a reputation as strong and dynamic personality who always leads from the front.

Starting his career at Saatchi & Saatchi London, Ajab became one of the youngest creative group heads in the history of the agency, working as Regional and Global Creative Director for some of the world’s biggest brands.

For the last 18 months, he has overseen the creative transformation and improved financial performance of Ogilvy’s business in Japan, a market that is renowned for its love of off-thewall ideas and alternative approaches.

Juggi Ramakrishnan / Executive Creative Director, Ogilvy & Mather Shanghai

Juggi has a proven track record for delivering creative excellence and is a firm believer that emotional ideas based on human truths.

He has recently transferred to Shanghai from Beijing where he held the post of Executive Creative Director and was responsible for taking the team and its creative work to new heights over the past two years. He has also held regional creative roles, curating a range of cutting-edge, culturally-relevant campaigns across various Asia Pacific markets.

Away from the office, Juggi is an avid reader, naturalist, runner and traveler.

Piyush Pandey / Executive Creative Director, Ogilvy & Mather India

A former professional cricketer and tea taster, Piyush has been voted the most influential advertising man in India for the past ten years. He has vast experience and a deep knowledge of the Indian and South Asian markets, leading a series of high-profile and celebrated campaigns during his 30 years at Ogilvy.

Under his leadership, Ogilvy India remains the most awarded creative and effectiveness agency in the business.

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