Re-positions its top shows; Launches 2 New Shows
In line with its commitment to push the envelope to bring differentiated content and formats for its viewers, CNN-News18 has revamped its prime time line-up starting 6th February 2018. The channel has launched two new shows – Bottom Line at 6:30PM anchored by Kishore Ajwani, one of the most well-known face of Hindi news and The Big Debate at 7PM anchored by Deputy Executive Editor, Sanket Upadhyay.
Bottom Line is a show in the language of every day conversation and features stories that are of direct relevance and interest to viewers with a unique presentation style. The Big Debate is a high octane debate based show with focus on issues that attract strong views.
In addition to the above, the channel has also re-slotted some of its existing shows. India 360 anchored by Arunoday Mukharji will now air at 7:30PM. Face-Off Tonight anchored by Deputy Executive Editor, Zakka Jacob will telecast at 8PM. Viewpoint anchored by Executive Editor, Bhupendra Chaubey will air at 9PM. Epicentre At 7 has been converted into 2 shows with 2 different names and moved to the 10PM slot. While the 10PM show titled News Epicentre is anchored by Political Editor Marya Shakil, the 10:30PM show titled Epicentre Plus is hosted by Senior Editor Shreya Dhoundial. The objective is to provide fresh energy and momentum to the channel’s programming with insightful commentary, engaging insights and spirited debates.
Building on the channel’s ideology of ‘On Your Side’, the shows not only incorporate viewers’ views but also focus on the discourse that effects them the most. With an innovative approach to news telling and greater audience engagement, the shows set the bar in terms of substantive debates and discussions which form the mainstay of prime time news television.
Talking about the refreshed content, Radhakrishnan Nair, Managing Editor, CNN-News18 said,” We have always taken the lead in setting new benchmarks in the industry. While we continue to raise quality of news when it comes to debates and in-studio discussions, we would be focusing more on issues and inspirational stories which are closer to the viewers’ heart as we believe they have the largest stake in the news media.”