BARC India over the years has been getting requests to display data for different TG cuts on the website.
Change of TG in Website and Mobile Data
The TV rating body said this change will allow for more direct comparison between genres and aligns with common measurement best practices.
The statement said, “We have evaluated all the requests and to maintain uniformity across, it has been decided that from (coming week) Week 17, BARC India will release data on website and mobile with TG as 2+ for all genres and market as All India for English, Lifestyle & Infotainment genres.
It further said, this change will allow for more direct comparison between genres and aligns with common measurement best practices.
(Visited 1 times, 1 visits today)
