IMDb exclusive coverage of the festival will include a celebrity portrait studio, video interviews with top stars and filmmakers, and the presentation of the Audience Choice Award to honor the festival’s most popular title
Jio MAMI Mumbai Film Festival 2023 and IMDb collaborate to create an engaging festival experience for filmmakers and entertainment fans alike, in keeping with their mission to spotlight great cinema from around the globe. This marks the first-ever original photo and video studio by IMDb in India, expanding their on-the-ground presence at leading festivals around the world.
At the IMDb Portrait Studio, a photographer will capture exclusive images and original videos of the global talent attending the film festival. This content will be featured across the IMDb site, apps, and social channels, along with Jio MAMI social media platforms and website.
IMDb will also sponsor the Audience Choice Award, honoring the most popular title at the festival, as determined by festival attendees. This speaks to IMDb’s commitment towards showcasing storytellers and creating a more engaging experience at the festival.
Commenting on this, Anupama Chopra, Festival Director, Jio MAMI, said, “IMDb is one of my favourite sources of cinema information. As a film journalist, I visit the site daily, so it feels wonderful to bring the IMDb portrait studio to India with its India debut showcase at the festival. It aligns with our mission to amplify the new and emerging cinematic voices from South Asia by enhancing their reach across prestigious global platforms. This year, our audience choice award is also powered by IMDb, showcasing our joint commitment to the role that audiences play in empowering filmmakers. We look forward to a great collaboration.”
“We are thrilled to collaborate with the acclaimed Jio MAMI Mumbai Film Festival to spotlight incredible projects from India and around the globe,” said Yaminie Patodia, Head of IMDb India. “By hosting our first-ever exclusive portrait and video studio in India, and through the presentation of the Audience Choice Award, IMDb remains committed to showcasing storytellers and their creativity for our hundreds of millions of fans to discover.”