Leadership Perspectives

Leadership Perspectives

December 21, 2016 by MediAvataar's News Desk | Leave a Comment

As a digital marketing specialist, I often get asked by peers, clients and friends alike – “What can marketers look...

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Leadership Perspectives

December 8, 2016 by Editor | Leave a Comment

In a world where audiences are deeply immersed in content, marketers need to adapt to this changing landscape. This has...

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Leadership Perspectives

October 8, 2016 by Editor | Leave a Comment

Part 1 of this two-part series, ‘Successfully managing your clients’ highlighted the concept of client growth and its metrics. As...

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Leadership Perspectives

September 25, 2016 by Editor | Leave a Comment

Every business varies and its growth is often dependent on characteristics such as the nature of business, organizational structure, management...

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Leadership Perspectives

August 16, 2016 by MediAvataar's News Desk | Leave a Comment

Through the eyes of Ambi Parameswaran. Ambi Parameswaran, former CEO and Executive Director at FCB Ulka Advertising, and currently the...

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Leadership Perspectives

July 23, 2016 by MediAvataar's News Desk | Leave a Comment

Imagine a company selling its product, without actually leaving the viewer/ consumer feeling ‘sold out’. That is exactly the rationale...

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