In partnership with Breaking and Entering, “VML on Creativity” offers an inside look at how bold ideas are shaping brands globally ahead of Cannes Lions
VML recently concluded its podcast series, VML on Creativity, created in collaboration with Breaking and Entering, a media platform dedicated to celebrating creative excellence. The four-episode series offered listeners an inside look at how creativity drives brand innovation across industries, spotlighting some of VML’s most impactful campaigns.
Episodes debuted between May 21 and June 11, wrapping up just ahead of the Cannes Lions International Festival of Creativity. Each episode focused on a unique aspect of creativity—spanning health, commerce, and entertainment—highlighting how bold ideas help brands navigate today’s complex marketing landscape.
VML on Creativity “pulls back the curtain” on the agency’s process, offering insights into how award-winning work comes to life during a time when the industry is focused on recognition and future trends.
The series opened with an episode featuring Tom Murphy, followed by conversations with Mel Routhier (May 28), Manuel Borde (June 4), and Alli Pierce (June 11). These discussions showcased the diverse perspectives and expertise of VML’s global creative leaders.
Listeners can find VML on Creativity on Spotify, Apple Podcasts, and YouTube.