CNN-News18 has maintained its lead position in the English news segment, staying ahead by an impressive 70% over Times Now and 59% over NDTV 24×7, according to the latest data released by the Broadcast Audience Research Council (BARC)
As per the latest BARC data, CNN-News18 has outperformed its competitors with a market share of 33.7%, whereas NDTV 24×7 stood at 21.2%, and Times Now is at 19.8%. (Source: BARC India | Mkt: India | TG: 15+ AB | Period: Wk 27’25)| Market Share%, )The latest BARC data reflects CNN-News18’s dominance in the English news genre, where it has been India’s No. 1 English news channel for more than three years now, a reflection of its dedication to impactful journalism and meaningful dialogue
To ensure that the content and presentation of CNN-News18 remain unique and far ahead of its competition, the network has invested heavily in both technology and editorial resources.
Recently, CNN-News18 unveiled a refreshed look that emphasises storytelling with fewer words and more visuals. Its new screen design, based on the philosophy of ‘One Screen, One Form, One Stream,’ seamlessly integrates TV and digital content for a superior viewer experience across platforms.
Further, the channel’s strong performance is driven by its commitment to delivering accurate information and featuring top-tier news anchors like Zakka Jacob, Anand Narasimhan, Rahul Shivshankar and Shivani Gupta. The channel’s extensive network of reporters all over the country ensured comprehensive coverage of crucial election issues. CNN-News18’s presentation with engaging graphics and insightful explainers simplified complex trends and data, making it easily accessible for the audience.
