One Digital Entertainment, known for managing digital video content and channels for some of the biggest creators in the country like Sanjeev Kapoor, Honey Singh, Badshah, Speed Records, Raftaar, Rannvijay, Anubhav Sinha, Tiger Shroff, Fever FM amongst others, recently crossed the 1200+ YouTube channels mark, further consolidating its position as the largest multi-channel network in the country. The company that started around three years ago today boasts of an undisputed 20 billion minutes of content that has been consumed on its network so far,
One Digital’s expansive presence ranges from music, entertainment, lifestyle, food, comedy and more. The company is also credited with identifying new talent and creating Internet sensations like Prajakta Koli, who has crossed 37,000 subscribers in less than 10 months on her channel Mostly Sane. The largest content network for YouTube in India and also distributes content across multiple other content publishers and partners. 2016 will also see One Digital foray more actively into original web programming with a line-up of 12 different formats to be launched.
Commenting on this success, COO and Co-founder of One Digital Entertainment, Gurpreet Singh said, “Driving reach & viewership for online video has been a challenge for a lot of entities in this space but One Digital Entertainment has developed its secret sauce to ensure we are able to deliver each creator their due. We are also humbled by the support and the talent of our creators and channels and only look to make this business more meaningful for them”.