Author: Editor

Editor's Pick Recommended for You Sports Marketing The Latest

March 19, 2025 by Editor | Leave a Comment

Beyond traditional viewing: Match-watching is evolving. Fans now seek richer, interactive experiences beyond live cricket, turning to second screens for...

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Editor's Pick Global Sports Marketing

March 19, 2025 by Editor | Leave a Comment

IMG announced it has secured the rights to broadcast the FIFA World Cup 26™ to the Inflight and Cruise Ship...

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Editor's Pick OTT & Streaming The Latest

March 18, 2025 by Editor | Leave a Comment

Netflix India pulled a marketing masterstroke by roping in former Indian cricket captain Sourav Ganguly (Dada), in an unexpected avatar,...

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Advertising & Marketing Recommended for You The Latest

March 18, 2025 by Editor | Leave a Comment

M+C Saatchi Group, the world’s largest independent creative network, unveils its transformative new strategic proposition, Cultural Power, alongside a newly...

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People on the Move The Latest

March 18, 2025 by Editor | Leave a Comment

Zeno India, the leading global integrated communications agency, welcomes Anmol Jalta as its Digital and Creative Lead. In this newly...

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Editor's Pick OTT & Streaming Recommended for You Television & Cinema The Latest

March 18, 2025 by Editor | Leave a Comment

Pay-TV industry operating margins expected to contract by 175-225 bps on a YoY basis in FY2026 Rating agency ICRA forecasts...

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