Illuminating the diyas of our listeners on Diwali eve at Ayodhya.
MY FM, the flagship radio brand of Dainik Bhaskar Group has recently celebrated the fifth season of ‘Aapke Ghar ka diya jayega Ayodhya.’
After the massive response to this activity last year, this year too MY FM pledged to collect diyas from the listeners and light them at Ayodhya on the auspicious festival of Diwali.
The initiative is a vibrant expression of community spirit, celebrating the richness of Indian traditions. This year, it was expanded to all 7 states and 30 cities, much larger than before with more than 5,40,000 diyas delivered to Ayodhya by MY FM RJs in 20 days.
This initiative was strongly supported by Uttar Pradesh Tourism and Ayodhya Nagar Nigam along with collaboration with Fortune Foods, ensuring a lively and culturally rich celebration.
‘The overwhelming response to ‘Aapke Ghar Ka Diya Jayega Ayodhya’ underscores our commitment to provide the best experience to our listeners. We are proud to be a part of this journey making Diwali special and unique’, said Rahul Namjoshi, CEO, MY FM.
As MY FM continues to champion cultural initiatives, it reinforces the power of radio as a medium to connect communities and celebrate the diversity that India embodies.
