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25 Nov 2024 12:23

Experiential Marketing Television & Cinema

Manorama Quickerala Machinery & Trade Expo draws huge crowds, making Marine Drive a “Machinery Land”

Events like Machinery and Trade Expos can help revive industries which collapsed during the Covid pandemic, Ernakulam MP Hibi Eden said here on Wednesday.

He inaugurated the third edition of Malayala Manorama Quickerala Machinery and Trade Expo at Marine Drive Kochi. The expo featuring products by nearly 130 machine manufacturers and 31 products manufacturers with over 225 stalls was conducted from 15th to 18th November.

Joy Mathew, Vice President, Marketing Services & Solutions, Malayala Manorama chaired the inaugural meet. P.J Jose, General Secretary , Kerala State Small Industries Association ; Mujeebur Rahman, President , All Kerala Distributors Association ; V P Abdul Salim, District President , Bakers Association ; K V Karthikeyan , Deputy General Manager, Small Industries Development Bank of India and Pradipta Kumar Pradhan , Deputy General Manager, State Bank of India, spoke at the event.

The exhibition featured a huge collection of small and big machineries from industry majors across the country. The items lined up for display include food packing and food processing machines, jalebi makers, laundry machines, waste insinuators, water purifiers, paper bag making machines, solar products, modern technology pumps, CNC cutting machines, bakery equipments and machines, ice cream making machines, different types of power tools, napkin vending machines, interlock manufacturing machines, chapathy making machines, copra machines, electric coconut graters, flour mill machines, diesel generators and oil cleansing machines.
A discount fair of household items was held as part of the event. Items such as furniture, coir products, fencing materials, massagers, mop and water tank cleaners, tower fans, chapati makers, popcorn making machines, power saving bulbs, optical lens and car wash machines was available at the fair.

The event was organized by kerala’s own search engine Manorama Quickerala.com in association with the Kerala State Small Industries Association , Cochin Chamber of Commerce and Industry , All Kerala Distributors, Association and Bakers Association. The expo’s banking partner State Bank Of India , Automative Partner Maruti Suzuki Nexa, MSME partner Small Industries Development Bank Of India and furniture partner Wood Look Furniture have arranged exclusive stalls at the event.

Thousands of people thronged the Marine Drive ground to visit the Malayala Manorama Quickerala Machinery and Trade Expo featuring a wide array of small and large machinery by manufactures from across the country.

The three day expo entered its second day on Thursday and the enthusiasm of the small and medium business community , and the public was evident from the crowd gathered.

The third edition of Malayala Manorama Quickerala Machinery and Trade Expo features products from nearly 130 machine manufactures in over 200 stalls.

Two seminars aiming to help entrepreneurs were held as part of the expo on Thursday. In the first one, Najeeb P A , general manager, Department of Industries, Ernakulam, spoke on the ” The New Business Opportunities and Prospects in Kerala”. He explained the various government schemes introduced to help entrepreneurs in the state. On the first day , K V Karthikeyan , deputy general manager, the Small Industries Development Bank of India – Cochin branch , spoke on the schemes and financing for micro, small and medium enterprises. On the following days, various experts sessions were conducted by governments officials, among the sessions the most exclusive session was on Food Business in Kerala handled by Master Chef. Sri, Suresh Pillai (founder & chef and restaurateur). The changing market conditions and momentum has been building up a new culture which influences the future generation to build a business of their own to scale up their living standards. The expo has even marked more than 25 crores business bookings at an average for each and every participated companies. The major categories participated were food packing machines, food processing machines, CNC cutting machines, industrial generators, printers, 3d printers, industrial refrigerators, bakery equipment, ovens, laundry machines, power tools and trade and franchise stalls were are highlights of the event. State Bank of India (SBI), Small Industries Development Bank (SIDBI), Maruti Suzuki NEXA, Woodlook were the category partners for this year’s manorama quickerala machinery & trade expo. The event has maintained its standards to be retained as the Top Rated Machinery & Trade Expo. The expo will be hosted in various other parts of the State as well. The attendance growth started with 18,050 in the year 2019 with 73 stalls at Calicut thereafter last it marked an attendance of 68,823 with 138 stalls and the above mentioned current year attendance brings an outlook that the interest towards the business development and establishment is increasing day by day. The expo was promoted targeting the audience from pan Kerala. The machines weighing tons with Live demonstrations were the major core highlights of the event. The entry was FREE for all participants to avail the entry pass online ticket portal was introduced. The massive crowd experience in the event days under intense heat conditions were the points to mark the need of Manorama Quickerala Machinery & Trade Expo in Kerala. The next edition will be announced soon, The feedback from the entire participated brands were at its peak, which is the keen key to mark the success.

 

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