After providing MAXimum fun, entertainment and excitement, the third season culminated in Mumbai with MEC Redfuse winning the competition
‘NO Talkies Nautanki Returns’, the flagship event organized by the premium Hindi movies and special events channel, Sony MAX, came to a grand close after receiving exceptionally overwhelming response from media agencies. Staying true to its positioning of Deewana Bana De, Sony MAX reached out to movie enthusiasts across renowned media agencies of Bengaluru on 22nd November, followed by Mumbai on 25th November and Delhi on 2nd December, with the grand finale held in Mumbai on 9th December.
MAX whipped up enthusiasm amongst the media agencies by bringing back the first-of-its-kind initiative for the third year through the engaging game of ‘Dumb Charades’. The property drew massive response from media agencies across Mumbai, Bengaluru and Delhi with more than 175 teams registering to compete against each other.
The registered teams were slotted into different groups and had to compete against each other over exciting rounds. The teams that qualified for the finale round included Platinum from Bengaluru; Initiative and Annalect from Delhi; and Madison India and MEC Redfuse from Mumbai with the grand finale being hosted by the stunning RJ Malishka on 9th December wherein the shortlisted teams battled it out to win the grand prize, online shopping vouchers worth 35,000/- each. The winners of ‘NO Talkies Nautanki Returns’ were Priyanka Kamath, Madhavi Kalra and Firdause Wadia from MEC Redfuse.
Comments:
Vaishali Sharma, Senior VP, Marketing and Communications, SONY MAX Hindi Movie Cluster:
“This is the third year of our innovative initiative, ‘NO Talkies Nautanki Returns’ and we were extremely overwhelmed with the massive response received by the event from media agencies across Mumbai, Bengaluru and Delhi. NO Talkies is not only a wonderful way to bring media agencies together to experience the magic of movies like never before but also to help us build a stronger connect with our media partners by enabling them to live and experience the brand first hand. Through this event we hope to engage more and more movie fanatic’s year on year across media agencies.”