26 Dec 2024 23:41
Advertising & Marketing
September 10, 2015 by Editor | Leave a Comment
Brand competition is intense and shelves are crowded. With thousands of new products being added each year, increased competition from...
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September 3, 2015 by Editor | Leave a Comment
IMRB International, a leading market research firm today announced the appointment of K Ramkrishnan (Ramki) as General Manager of IMRB...
Mobile & Digital
Google has unveiled a new colourful logo that changes depending on whether a consumer is using desktop, voice or mobile...
August 12, 2015 by Editor | Leave a Comment
E-commerce has been around for many years now, however being PC-bound meant that it was only accessible to a small...
August 11, 2015 by Editor | Leave a Comment
Making a brand message stick is one of the biggest hurdles for brands in the online space, and one wrong...
August 10, 2015 by Editor | Leave a Comment
The store is where the rubber meets the road, and performance in-store is the most indicative yardstick of success for...