14 Feb 2026 03:33
Advertising & Marketing
February 26, 2019 by MediAvataar's News Desk | Leave a Comment
OMD Worldwide, an Omnicom Media Group Agency, has been named Global Media Agency of the Year by Adweek, a leading...
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Recently, marketing guru Gina Pell coined the term Perennials, “because age ain’t nothin’ but a number”. Her argument is that...
Brands looking to embrace a mass personalisation approach to marketing need to rethink their generational targeting strategy in order to...
February 25, 2019 by MediAvataar's News Desk | Leave a Comment
Campaign Palau Pledge, agency BBDO New York, network BBDO Worldwide, holding company Omnicom Group, brand Burger King and advertiser Mars...
February 24, 2019 by MediAvataar's News Desk | Leave a Comment
The Yoruba ethnic group in Nigeria are strong believers in the power of the eyes in storytelling and approval. They...
Kantar, one of the world’s leading marketing data, insight and consultancy companies, announced that it is expanding its qualitative practice,...