19 Jan 2026 19:12
Advertising & Marketing
December 27, 2017 by Editor | Leave a Comment
As marketers seek greater accountability in today’s increasingly omnichannel shopper landscape, demand for outcome-based return-on-investment (ROI) measurement has become more...
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Yes, the world is changing. Macroeconomic and geopolitical conditions are in flux, industries are being disrupted, and millennials and, yes,...
Dentsu Webchutney, the digital agency from Dentsu Aegis Network, has announced the appointment of Avinash Joshi as VP and Head...
December 24, 2017 by Editor | Leave a Comment
Ogilvy India Announces Digital Transformation Consultancy Focus on Change for Brands, Growth and Innovation Ogilvy India has announced the launch...
In an era of selfies, video calls and photo-based social media, the need to look good is no longer confined...
When the primary focus for marketers was on TV advertising, ad testing was baked into the creative development process. In...
