Advertising & Marketing

Advertising & Marketing

January 29, 2017 by MediAvataar's News Desk | Leave a Comment

Blending brand affinity with behavior The future of programmatic targeting will balance brand and behaviour to identify the most receptive...

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Advertising & Marketing

January 26, 2017 by MediAvataar's News Desk | Leave a Comment

84% of social sharing happens via dark social platforms whilst 90% of social marketing investment is on public platforms The...

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Advertising & Marketing

January 25, 2017 by MediAvataar's News Desk | Leave a Comment

WPP’s GroupM, the world’s leading global media investment group, today announced they will be acquiring a majority stake in MediaCom...

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Advertising & Marketing

January 23, 2017 by Editor | Leave a Comment

Dentsu One, Harper Collins join hands to celebrate Harper Collins’ 25 years in India Harper Collins India celebrates 25 years...

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Advertising & Marketing

January 23, 2017 by Editor | Leave a Comment

· The company targets a leadership position in the premium cookware segment in the country over the next 3-5 years...

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Advertising & Marketing

January 23, 2017 by Editor | Leave a Comment

One of the big trends of 2016 was ‘marketing in the moment’. People were talking about the need to use...

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