More than 12.5mn unique visitors access their desktop and mobile platforms per month (Source comScore Aug’ 2016)
Firstpost has seen 50% growth in unique visitors on a month-on-month basis. The distinctive and analytical news-sharing approach at Firstpost has redefined platform-based news sharing trends today.
Clocking in more than 12.5mn (5.3mn web & 7.2mn mobile) monthly unique visitors across their desktop and mobile platforms. Firstpost’s mobile destination ranks 4th among news portals with over 7mn unique visitors, information sourced from ComScore. The news destination is a hub for distinctive journalism that covers several news segments from, current events, politics, technology, to entertainment and many more.
Firstpost ranks highest in audience engagement. The average time spent per visit is 6 minutes. This is by far the highest per minute ratio amongstleading news portals across industry verticals. The news portal has seen exponential growth in audience engagement and increase in page views crossing 55mn monthly.
Speaking on the growth and increase in visitors, Manish Maheshwari, CEO, Network18 Digital, said, “Firstpost is one of the most successful digital news organizations in the world. Our strength is concise, original content empowered with dynamic social engagement tools. We believe this attracts our readers across the country and boosts engagement, reach and following across demographics. Encouraged by our latest growth statistics we aim to revolutionize our processes on a month-to-month basis. ”
Azim Lalani, Business Head, Firstpost said, “Our latest growth numbers have given us accurate insight into audience preferences. We now know our audience very well in terms of their news format choices. Understanding this is crucial in a digital world where we interact with our audiences through a screen. At Firstpost our endeavor remains to provide audience quick-fire updates on current events that come with a fresh take on the subject. Our dynamic, bold and insight-driven approach has led to a 50% rise in unique user engagement on our portal.”