In under 2 years of commencement of operations, the digital arm of Network18, News18.com has crossed a new milestone of over 100 million Unique Visitors as per GA, May 2018.
This signifies that 1 out of 4 internet users in India is on News18.com* – This robust traffic has resulted in nearly 1 Billion page views across devices.
The May 2018 figures have been achieved on the back of outstanding coverage for key events such as the Indian Premier League (IPL) and Karnataka elections. Our extensive coverage and in-depth analysis on any key event, be it sports, elections, entertainment is delivered in a variety of easy – to – consume formats giving comprehensive information preferred by the audience, which is reflected in our consistently growing traffic.
Speaking on the success of platform, Rajiv Singh, Business Head, News18.com, said, “The number of visitors on the platform are testament to our growing reach and the quality and diversity of content served through CricketNext, Indiwo, Compare India, Stock Live, Cars18, News18 Tech and the rest.
We are extremely proud of achieving a milestone of 100 million in under 2 years, when other news publishers took at least decade or more to reach the same numbers. With more and more exciting projects in the pipeline, we aim to surpass our own record by bringing great value to our consumers every single time.”
The platform is known for consistently innovating and bringing something distinctive for its audience. Last year, News18.com brought forth clutter breaking properties like Tech and Auto Awards and REEL Movie Awards – both receiving tremendous accolades from respective industries.
Praveen S Thampi, Executive Editor, News18.com added, “This landmark achievement is clear proof that pure journalism can get you the numbers. News18.com is the flagship digital brand of India’s largest news network that has reporting teams in almost every district of India. This unparalleled reach helps us bring you the latest on a minute-by-minute basis in about 10 languages including English and Hindi. Thanks to the Network strength our story pipeline is buzzing 24×7. We have added value to it through digital innovations, be it immersive or interactive. Hitting the century mark is a major milestone in our onward march.”
Speaking on the growth spree, Anushrav Gulati, Business Head for Languages and Programmatic Sales commented, “The steady growth on the News18.com’s regional websites also contributes towards acquiring news audience, with the brand’s 10 regional language sites successfully catering to masses across regions in the country. The popularity is reflected not just in the Web and mobile traffic, but also on our social media engagement. News18.com’s Facebook Fan base has crossed 21 Million, making it an overall reach of 170 Million for May 2018. Simultaneously, News18.com has been keeping its 6 Million followers on Twitter well informed and connected.”