Rado, the Swiss watch brand known for its innovative use of design and materials, officially introduced its chocolate brown high-tech ceramic collection at the Rado boutique in Mumbai today. Marking the second anniversary of the boutique, the new line of watches was launched by Rado brand ambassador and beloved Bollywood star Hrithik Roshan.
Rado is proud to add a new colour to its growing spectrum of high-tech ceramic: chocolate brown. The new colour mirrors subtle changes in light from a light, sweet brown to a range of dark, rich chocolate hues. Chocolate brown is remarkably easy to wear, complementing warm, earthy colours in a wide range of styles from evening attire to casual sportswear.
Commenting on the launch, brand ambassador Hrithik Roshan stated, “Rado is known for watches par excellence and yet again they have surprised me with this delicious chocolate brown high-tech ceramic collection. In the international fashion space, brown is becoming the new black and is one of the year’s trend colours. I am really excited to launch these stunning watches, which have become my favourite chocolate indulgence these days.”
Well known to connoisseurs of Swiss artistry and craftsmanship, brown is the signature colour of the Maîtres Chocolatiers who have made Switzerland synonymous with chocolate heaven. The new colour offers all the benefits of high-tech ceramic including scratch resistance, lightness and the ability to adapt to the wearer’s skin.