APIS India, largest producer, distributor and exporter of quality honey under APIS Himalaya brand has roped in badminton champion and Rio silver medalist P V Sindhu as its brand ambassador.
The 21-year-old badminton champion, PV Sindhu said, “I couldn’t be more thrilled to be associated with APIS India. I identify myself with them, as we both believe in giving our best and proving our mettle on the international stage. There is an absolute sync in our ideologies and being identified by them is recognition in itself. A trusted association helps a player in the right directions and keeps all other worries off the court.”
Talking about this association Amit Anand, Joint MD, APIS India said, “This is one of the most crucial associations that we identify with. APIS India is immensely proud to associate with one of the finest and young badminton champion in todays age, PV Sindhu. Her achievements are a reflection of her dedication and passion to bring glory to her country and present it on the global stage, that resonates well with what we intend to do through our brand. We are sure that this association with inspire our consumers to opt for APIS India, products with maximum nutritional value.”
As part of focusing on the domestic market, the company introduced two honey variants – APIS Himalaya and APIS Himalaya Gold – in the retail market. The product is available at more than 80,000 counters across India across general trade and modern trade chain. APIS Himalaya products are available in 50 gm to 1 kg packs in retail market. APIS Honey products are one of the few True Source Certified Honey available in India. It is Non-GMO certified products plants to maintain the highest value of nutrients in the Honey.
Apart from honey APIS India also produce, cookies, tea and preserves.