Wella Professionals, the No.1 Salon Color Brand in the World**, with over 140 years of expertise in the hair industry, proudly announces Manushi Chhillar as its new brand ambassador for the Indian market. This partnership marks a significant milestone, as Wella Professionals introduces a brand face after years, reaffirming its commitment to championing hair artistry, fearless self-expression, and transformative beauty.
The TrendVision 2024-25 Grand Finale, a celebration of creativity and skill, provided the ideal platform to unveil this collaboration. With an unwavering passion for beauty and inspiring the courage to change, Manushi embodies the essence of Wella Professionals, always bold and forever transformative. Her journey mirrors the brand’s mission: to stay a step ahead always.
Pravesh Saha, General Manager, Wella India and South Asia, shared his excitement: “This marks the beginning of something legendary. Manushi represents a new wave of beauty, modern, bold, and unapologetically expressive. With her as the new ambassador of Wella Professionals, we bring our vision to life: to inspire stylists to create and consumers to embrace what’s new. Everyone dreams of change, but very few dare to make it happen. Together, we will encourage people to take that leap.”
With this collaboration, Wella Professionals continues to shape the future of hairstyling. From rich, vibrant color transformations to cutting-edge hair care solutions, this association celebrates the spirit of making every move legendary.
**Based on Wella Master Brand USD sales on the 2023 Salon Hair Care Study for the hair coloring products category published by Kline